We’re Stellar & Rose, a mother-and-daughter studio combining senior marketing strategy with hands-on creative work for founder-led businesses.
We work out what’s standing between you and the right customers, then help put it right, from positioning and websites to campaigns and ongoing marketing leadership.
It usually shows up as one of these. Pick the one that sounds familiar and we’ll show you what tends to sit behind it.
The inbox is politely quiet.
Once you’ve explained it, people usually get it. The trouble is how often you have to.
Plenty of activity. Rather less to show for it.
It’s become too important to squeeze into the odd evening, but you’re not ready for a full-time marketing director.
Something big is in the diary and the story needs to be ready first.
Not sure which one it is? That’s usually a sign it’s more than one.
Let’s work it out (book a 20-minute fit call, opens in a new tab)Good marketing starts with knowing what needs doing. Then someone has to do it.
We do both. The people who shape the strategy stay involved in bringing it to life, from the first decision to the final detail.
A clear account of what you do, who it’s for and why it matters, written for customers to understand and your team to use.
Logos, visual identities and the brand assets that go with them, whether you’re starting afresh or refining what you already have.
Page structure, copy, design and the finished build, all planned around the questions your customers actually ask.
Pitch decks, launch announcements and supporting materials that tell a coherent story to investors, customers or new audiences.
Campaign strategy, creative concepts and the assets that bring an idea to life across the channels that matter.
Articles, social posts, video and email that sound like you on a good day and each have a clear job to do.
You can bring us in for a single, clearly scoped project or for something broader and ongoing.
Explore our engagementsAn awards programme and a venture studio, with not much in common except this: before we made anything, we had to agree what success would look like.
The Inspirational Business Women in STEM & Construction awards were heading for the House of Lords, with thirteen nominations on the list.
Getting noticed was never the whole point. More women needed to put themselves forward. We focused on what would encourage them to enter, then built the messaging, content and nomination campaign around it. The campaign ran entirely without paid advertising.
13 to 65
nominations over the four weeks of the campaign
They asked us back. By the time the awards reached the House of Lords, Vanya had a seat on the judging panel. In October 2025 we designed the stage visuals, video and conference materials for their first Entrepreneurship Conference in Bishopsgate.
Read the case study about Women in STEM & Construction
Tesla Venture Studio brings growing companies from around the world together with the investors and partners who can help them scale. Its founder, Katarina Galić, is usually several moves ahead, so a lot of our job is deciding what needs saying now.
We’ve worked with the team since late 2024, shaping the story, positioning and communications behind a range of its initiatives.
For Soonicorn Showcase 2026, we built the campaign around a question that gets straight to the challenge facing the companies in the room: what stands between a growth company and US$1B? That question now runs through the website, the founder and investor communications and the event creative.
Read the case study about Tesla Venture StudioThey understood the business quickly, challenged our assumptions and gave us a direction we could actually execute. That is why we trust Stellar & Rose and continue to work with them.
Some clients come to us knowing exactly what they need. Others know something isn’t working but can’t quite put their finger on why.
We work differently depending on where you’re starting.
It begins with a 20-minute fit call. You tell us what’s going on, we ask a few useful questions and together we work out whether we’re the right people to help.
You leave with
A clearer idea of whether we’re a good fit and what might happen next.
If it makes sense to carry on, we agree the scope: who’s responsible, what you’ll receive and what it costs. That might be a single project or a longer-term relationship. Sometimes the real issue isn’t marketing at all. If that’s what we find, we’ll tell you.
You leave with
An agreed scope, responsibilities and costs before work begins.
Vanya and Masha lead the relationship and stay involved from the first conversation to the finished work. Where specialist expertise is needed, we bring it in without handing over responsibility. You’ll know who’s working on your project and who to speak to when a decision needs making.
You leave with
The work we agreed, with senior oversight throughout.
Answer three quick questions and we’ll suggest where we’d begin, whether that’s a single project, something broader or simply a conversation. No email address required.
A clearly defined piece of work, agreed properly before it starts: what we’ll do, who’s responsible, what you’ll receive and what it costs. Then we deliver what we’ve agreed.
It starts with
A 20-minute fit call, then a written scope.
You leave with
Whatever we agreed in the scope, finished properly.
You get clear on what you sell, who it’s for and why they should choose you. Then we put it into words your customers actually understand.
It starts with
A 20-minute fit call, then a written scope.
You leave with
Positioning and messaging you can use on your website, in sales conversations and across your marketing.
A focused piece of work to find out what’s really getting in the way, what to do about it and what to stop doing.
It starts with
A 20-minute fit call.
You leave with
A plain account of what’s going on and a short, ranked plan you can act on.
Senior marketing direction and hands-on work, month by month, without adding a full-time hire to your payroll.
It starts with
A 20-minute fit call, then a conversation about what needs doing first.
Each month you get
Senior marketing direction and agreed hands-on work, with bigger pieces scoped separately.
A launch, raise or expansion is in the diary. You need one clear story, told the same way in every deck, page and conversation.
We look after the positioning, story and materials. Investor introductions and market-entry advice sit with other specialists.
It starts with
A conversation about your date and what has to be ready by then.
You leave with
Agreed messaging and the materials included in your scope, prepared for your launch, raise or expansion.
We’re not getting enough enquiries
That can come from several places: who sees you, what they see, the offer itself or what happens once they arrive.
Read more about thisI keep having to explain what we do
If people get it once you’ve explained it, it’s worth looking at what does the explaining when you’re not in the room.
Read more about thisOur marketing is busy but isn’t working
That can have more than one cause, from priorities nobody has agreed to effort going into the wrong places.
Read more about thisMarketing is still on my desk
Marketing that depends on you tends to happen when you have time, which is rarely.
Read more about thisA launch, raise or expansion is coming
With a date in the diary, the story needs pinning down first, so every deck, page and conversation tells the same one.
Read more about thisWe have a specific project to deliver
You have a defined piece of work and want experienced people to take it on.
We’re Vanya and Masha, the mother-and-daughter team behind Stellar & Rose.
Between us, we look at every piece of work from two sides: whether it makes commercial sense and whether the people it’s meant for will understand it and act on it. We’re quite prepared to question an idea, including our own.
Strategy, positioning and commercial direction
Vanya has held senior marketing roles with responsibility for strategy and direction, working with technology businesses, startups and established organisations. On your work, she leads on positioning, messaging and the commercial side of marketing: what you’re selling, to whom and what the marketing needs to achieve.
She’s usually the one who spots what isn’t working and decides what deserves attention first, which often includes deciding what to stop. She also builds much of what she recommends, from website structure to campaigns and communications, so her plans are made by someone who expects to carry them out.
Creative, content and brand voice
Masha leads on brand voice, messaging and the content we create for clients. She plans social media strategy, writes and edits copy and produces social posts, videos and campaign creative that carry a client’s name out into the world.
She studied English Literature, which shows in her editorial judgement: she can tell when a sentence is doing its job, when it’s showing off and when it simply needs to go. She brings an audience’s perspective into decisions about what to say, where to say it and what deserves attention.
Whether you know exactly what needs doing or you’re still figuring it out, a 20-minute conversation is a good place to start. We’ll talk through what you need and see whether we’re the right people to help. If we’re not, we’ll say so.
